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1. Dont overprice your home. It will cost YOU money! Jonathan will give you a free market analysis. Use his suggestions and you will actually net more! 2. Dont be surprised if the first offer on your property is the best offer you receive. 3. Dont let your property sit on the market too long before making a significant change in price (or it will get stale). 4. Dont think all real estate agents and companies are created equal. They are not. Find an agent/company with a great track record and proven home marketing system. 5. Dont list with a real estate agent just because they charge the least or the most. Look for the best VALUE. Consider the companys track record with sellers and buyers. Ask them to show you how they actually make you money. 6. Dont look just at the price the buyer offers. Analyze the total package including buyer qualifications, contingencies, closing dates, extra costs, and over thirty other considerations. Jonathan is an expert in evaluating the real net proceeds of a contract. 7. Dont forget buyers will shop around looking for the best buy. You are in competition with other sellers for your buyers attention. Jonathan knows how to position the features and benefits of your home to create that attention! 8. Dont forget that if real estate agents dont see your property as a good value, they will take their buyers elsewhere. Jonathan immerses the top 10% of all agents in the area into your home! 9. Dont believe those who tell you newspaper ads sell homes. You need a comprehensive marketing plan tailored to your property and your needs. 10. Dont make it difficult for agents and buyers to see your home. Buyers want to look at their convenience. We can have your life and showings co-exist! 11. Dont overlook the value of merchandising your home. Make it look its very best. 12. Dont forget that you control the pricing of your home, how it looks, and the overall marketing plan, but it is the buyers who control value. If buyers wont pay your price, the house remains yours. Turning down offers will happen, but when you do, you are really buying your home for that amount. Jonathan P. Roberts will meet you personally to construct a plan that prevents challenges! |
